Discover Ekr Orchestra

EKR orchestra is a working method that EKR has invented and tested in ten years of presence on the market. it is intended for companies that produce many varied products or companies that produce few but very complex products. EKR consultants teach the technical and marketing departments how to best manage their product information in order to obtain the best results from it.

On the technical office front, the product information must be above all unambiguous and can be interpreted in various ways by an end user, for example, who uses it in a technical manual or in general in a technical document.

On the marketing front, the information must be precise but also extensive and sufficiently articulated so that a person who encounters the information distributed through a catalog, a price list, a brochure, a site or in any case any information distributed through aggregation portals such as many European portals or even Amazon itself, is complete and unambiguous and that allows a conscious and adequate choice of the product to be purchased

EKR teaches the company how to organise the process of creating, updating, and distributing information effectively and efficiently.